Why?
Technology!
We have all seen YouTube well the UAE has its own incarnation of this image sharing platform Shooftv.
Shooftv is a delivery mechanism for original creative content in the UAE and by ll accounts is a hit with the young and hip, the early adopters of technology.
And they also offer you the opportunity to see what other services are doing! So you can see the best of YouTube, Myspace and Break !
This may be the start of the end for TV as we know it!
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