Showing posts with label sony. Show all posts
Showing posts with label sony. Show all posts

Saturday, November 18, 2017

TechTalk November 14, 2017

Oh, we kick off the phone with the Sony Xperia XZ1 and I have to be 100% up front with you I LOVE Sony phones these days and this phone, again, does not disappoint.

Andrew Thomas joins us from NEXA and we are talking about the burning tech issues of the day. SNAP glasses, need them.

Alibaba need to be ordering.

Facebook and listening to us, could be a good thing if there is an ounce of truth to the theory.

A great hour!


Click for the podcast!




The Notes.

Snapchat advertising 1.9 million users in the UAE


Someone has already cracked the iphone x


We talk alot about amazon and sometimes forget the giant that is ali baba


Ouch 40 million, thats an expensive mistake!



Iphone upgrades this is you dude!


Gave it away at CreativeMornings! Thanks SONY!
A flagship
SONY Experia XZ1 1849 dhs

-autofocus bursts 100 in 10sec

-3d modeling

One feature exclusive to the XZ1 is the all-new autofocus burst mode. This allows you to capture up to 100 photos in 10 seconds, with autofocus tracking your subject throughout.
Form, Screen, Sound, Oreo!
Intuitive
LOVE it and so does Richard who wants to go back!
SIM CAPABILITY
Single SIM, Dual SIM, Nano SIM
MEMORY AND STORAGE
4GB RAM, 64GB UFS internal memory3, microSDXC support (up to 256GB)
WEIGHT
156g
DIMENSIONS
148 x 73 x 7.4 mm
DISPLAY
5.2" FHD HDR Display, TRILUMINOS™ Display for mobile, X-Reality™ for mobile, Dynamic Contrast Enhancer, sRGB 138%
CAMERA
19MP Motion Eye™ camera , 1/ 2.3” Exmor RS™ for mobile memory-stacked sensor, 960 fps Super slow motion video, Predictive Capture (motion / smile), Autofocus burst, 13MP front camera
ON THE INSIDE
Qualcomm® Snapdragon™ 835 Mobile Platform
A little emoji fun!
Remember what your Google Drive looked like when you first started using it? It was neat, organized, and free of clutter. As you began to use Drive more frequently, you probably started creating folders and perhaps you are now looking for a way to organize them. In addition to color coding your files, you can add emojis and other symbols to your folders to help you identify them quickly and easily.

The first thing you need to do is open your Drive and identify a folder that you would like to add a symbol or emoji to. Make sure the symbol you select is something that helps you remember the contents of the folder. Maybe you use a snowflake for activities that pertain to winter or a test tube for chemistry lessons. All that matters is that your icon makes sense to you. Once you have selected your folder, navigate to one of the sites below, select the symbol you want to use, copy it, edit the name of the folder then paste the icon into the box where the folder name appears.

Symbol and emoji sites:
This is a cool learning tool could be good for the sales team in the office!

OK this is cool!

Just need!


iPhone X
Apple is working on a software fix for a mystery bug that causes the iPhone X's display to become unresponsive in cold weather.
The fix is coming in response to complaints that the screen doesn't detect touches when the device is in cold weather.
One user on Reddit who claimed to be using an iPhone X in -4F (-20C) temperatures reported that the screen only recognized 20 percent of touches, but that locking and then unlocking the screen fixed the problem.
Another user from Minneapolis, where it was 7F (-14C), reported similar issues and confirmed that locking and unlocking the phone solved the issue.
"Key taps take multiple taps to register and it was pretty annoying. I'll try the lock-unlock trick to see if it works," the user wrote.
Other users noticed that the issue arises when moving from an indoor environment to a cold outdoor environment.
Apple has acknowledged the issue and says it surfaces when the iPhone X faces a rapid change in temperature. The software update suggests the problem is not an issue with the iPhone X's OLED display.




Apps using our microphones to spy? Like FB? Really?
The theory that Facebook is spying on us using the microphones in our devices is practically ancient in technological history.
Most readers can say they have either heard stories or encountered advertisements that were eerily pertinent to a niche topic they were discussing with a friend – for example, a menstrual pain relief device or Minnie Mouse.
The tech podcast Reply All recently released an entire episode dedicated to finding out whether the giant was indeed using the microphones in our devices to gather nuggets of data about us.
Host PJ Vogt put the question to Twitter and was flooded with anecdotal responses from people who firmly believed the site was listening in.
Reply All is taking phone calls today. Call us if you believe that Facebook uses your mic to spy on you for ad reasons. 3PM ET. 917-267-5180
I was talking to my friend about how I need a phone holder in the bathroom bcause our counter is small and I got this ad an hour later pic.twitter.com/0GB5NH2kkc


During the episode, co-host Alex Goldman tried to convince people who believed in the microphone theory that there were other ways the company could have harvested that data, but he was unable to do so.
In response to the episode, in which Facebook flatly denied it uses the microphone for surveillance purposes, Rob Goldman of Facebook spoke out.

Phishing is this something you are thinking about? You should it may be bigger than hacking!
googleidtheft.png
Google's research sets out hijacking victims' email providers and geographic locations.
Image: Google
Google has released the results of a year-long investigation into Gmail account hijacking, which finds that phishing is far riskier for users than data breaches, because of the additional information phishers collect.
Hardly a week goes by without a new data breach being discovered, exposing victims to account hijacking if they used the same username and password on multiple online accounts.
While data breaches are bad news for internet users, Google's study finds that phishing is a much more dangerous threat to its users in terms of account hijacking.
In partnership with the University of California Berkeley, Google pointed its web crawlers at public hacker forums and paste sites to look for potential credential leaks. They also accessed several private hacker forums.
The blackhat search turned up 1.9 billion credentials exposed by data breaches affecting users of MySpace, Adobe, LinkedIn, Dropbox and several dating sites. The vast majority of the credentials found were being traded on private forums.
Despite the huge numbers, only seven percent of credentials exposed in data breaches match the password currently being used by its billion Gmail users, whereas a quarter of 3.8 million credentials exposed in phishing attacks match the current Google password.
The study finds that victims of phishing are 400 times more likely to have their account hijacked than a random Google user, a figure that falls to 10 times for victims of a data breach. The difference is due to the type of information that so-called phishing kits collect.
Phishing kits contain prepackaged fake login pages for popular and valuable sites, such as Gmail, Yahoo, Hotmail, and online banking. They're often uploaded to compromised websites, and automatically email captured credentials to the attacker's account.
Phishing kits enable a higher rate of account hijacking because they capture the same details that Google uses in its risk assessment when users login, such as victim's geolocation, secret questions, phone numbers, and device identifiers.
The researchers find that 83 percent of 10,000 phishing kits collect victims' geolocation, while 18 percent collect phone numbers. By comparison, fewer than 0.1 percent of keyloggers collect phone details and secret questions.
The study finds that 41 percent of phishing kit users are from Nigeria based on the geolocation of the last sign-in to a Gmail account used to receive stolen credentials. The next biggest group is US phishing-kit users, who account for 11 percent.
Interestingly, the researchers found that 72 percent of the phishing kits use a Gmail account to send captured credentials to the attacker. By comparison, only 6.8 percent used Yahoo, the second most popular service for phishing-kit operators. The phishing kits sent were sending 234,887 potentially valid credentials every week.
Gmail users also represent the largest group of phishing victims, accounting for 27 percent of the total in the study. Yahoo phishing victims follow at 12 percent. However, Yahoo and Hotmail users are the largest group of leaked credential victims, both representing 19 percent, followed by Gmail at 12 percent.

They also found most victims of phishing were from the US, whereas most victims of keyloggers were from Brazil.

Thursday, March 09, 2017

TechTalk MWC17 Wrap-up March 7, 2017


The Mobile World Congress 2017, wow.

Nightline was there and it was an event that was jaw dropping.  Phones, applications, services and of course a healthy dose of mobile enabled gadgets made this event very special.

Over 100,000 people converged on Barcelona for a 4-day extravaganza of all things mobile.



The Hall 1 entrance.

The city is all about MWC.


Click here for our MWC wrap podcast.




For this show we broke it down to our favorite phone of the show and it won the best phone of the show award!

We talked about enhanced services, security and a cool 360 camera.

The best phone I have seen in a long time was the SONY Experia XZ Premium.

Here is a conversation I had with a Turkish journalist about his initial thoughts on the device.

Here is the link to the official SONY page talking about the Experia AZ Premium.

My look at the display phone.

The 4K HD Display is super cool!


A dominant theme at the MWC17 was creating an environment that allowed for an enhanced user experience.

What is often forgotten is that a good user experience is as much a part of the physical technology as it is the process that goes into facilitating function through the technology, a classic message and medium dichotomy.

Brian Kracik is a senior product manager with Oracle and he spoke about how his organization is working as a facilitator of a better user experience.


The big question on the minds of consumers, retailers and service providers is ALWAYS what about security.  It would seem there are a lot of questions and misunderstandings about the security of our cloud and non-cloud enhanced communication environments.

The simple reality is the weak link is the user.  You can have the best security in the world and if we the consumer allows the breach the security tool is irrelevant.  



So what was easily the coolest device I saw?


Immersive experience is where our content creation and consumption is heading.  Of course we don't always need immersive content BUT it is becoming more of the norm.


There will be more to come so watch this space.

This was a journalist filing a story from a mobile phone, the future is mobile!







Tuesday, January 03, 2017

TechTalk January 3, 2017

Who doesn't love a little tech?

So, who do you go to for a conversation about what you need and don't need?

Techtalk on DubaiEye is the oldest and most listened to technology conversation in the UAE and we have a lot of fun.

This week we are talking Huawei and Sony phones and about some cool stuff including do we really need VR headsets and why has business not jumped all over VR yet?

Click here for the podcast.




The links to the stuff we spoke about and more.

Jatin’s cool toys!
https://portalwifi.com/https://getmonument.com/
Huwawei Mate 9http://www.axiomtelecom.com/HUAWEI_MATE_92299aedHuge battery and fast charge!4000mAh battery and smart power-saving technology, you can enjoy two days’ usage*. State-of-the-art HUAWEI SuperCharge technology safely charges the device for a full day’s power* in 20 minutes**
2. Camera is great 2nd generation Leica Dual CameraThe Huawei Mate 9 sports a second-generation Leica Dual Camera with a 12MP RGB sensor and 20MP monochrome sensor. The RGB sensor captures vivid colours, while the monochrome sensor picks out the finer details.AMAZING B&WSame quality as iPhone!8 MP selfie camera with autofocusThe Huawei Mate 9 sports an 8 MP selfie camera with autofocus and a range of features to help you take speedy selfies. Set the camera to take a photo when you smile, or place your finger on the fingerprint sensor to activate the shutter. A new facial enhancement algorithm automatically detects your face and applies custom beauty settings.3. Great speakersThe Mate 9 comes with stereo speakers (a close competitor, the Pixel XL, has a mono speaker) which sound amazing for a smartphone — probably the best I've heard. It also has four directional mics, which make recording interviews much easier; you can listen to sounds that came from a specific direction and mute all other sounds. On the other hand, it does not support Bluetooth aptX, which is a shame. 4. Great recording ability with the mics! 46. NOT WATERPROOFReplace a Galaxy Edge 7 or Iphone 7? Not likely.New to the market this is a phone you might consider, speed and battery are tops and the photography and audio very good!SpecificationsNETWORK
Technology
GSM / CDMA / HSPA / EVDO / LTE
2G bands
GSM 850 / 900 / 1800 / 1900 - SIM 1 & SIM 2 (MHA-L29 model only) CDMA 800 / 1900 - MHA-L29
3G bands
HSDPA 800 / 850 / 900 / 1700(AWS) / 1900 / 2100 - MHA-L29, MHA-L09 CDMA2000 1xEV-DO & TD-SCDMA - MHA-L29
4G bands
LTE band 1(2100), 2(1900), 3(1800), 4(1700/2100), 5(850), 7(2600), 8(900), 9(1800), 12(700), 17(700), 18(800), 19(800), 20(800), 26(850), 28(700), 29(700), 38(2600), 39(1900), 40(2300), 41(2500) - MHA-L29 LTE band 1(2100), 2(1900), 3(1800), 4(1700/2100), 5(850), 7(2600), 8(900), 9(1800), 12(700), 17(700), 18(800), 19(800), 20(800), 26(850), 28(700), 29(700), 38(2600), 39(1900), 40(2300) - MHA-L09
BODY
Dimensions
156.9 x 78.9 x 7.9 mm (6.18 x 3.11 x 0.31 in)
Weight
190 g (6.70 oz)
SIM
Dual SIM (Nano-SIM, dual stand-by)
DISPLAY
Type
IPS LCD capacitive touchscreen, 16M colors
Size
5.9 inches (~77.5% screen-to-body ratio)
Resolution
1080 x 1920 pixels (~373 ppi pixel density)
Multitouch
Yes
PLATFORM
OS
Android OS, v7.0 (Nougat)
Chipset
Hisilicon Kirin 960
CPU
Octa-core (4x2.4 GHz Cortex-A73 & 4x1.8 GHz Cortex-A53)
GPU
Mali-G71 MP8
MEMORY
Card slot
microSD, up to 256 GB
Internal
64 GB, 4 GB RAM
CAMERA
Primary
Dual 20 MP +12 MP, f/2.2, OIS, 2x zoom, Leica optics, phase detection & laser autofocus, dual-LED (dual tone) flash
Secondary
8 MP, f/1.9, 1080p
BATTERY
Non-removable Li-Po 4000 mAh batt

8 must have apps!


4 words to define your digital strategy



Cool stuff for Christmas?Merge 360 viewer! Love it. NYTVR
To take the photos
https://play.google.com/store/apps/details?id=com.google.vr.cyclops&hl=en

2. A home mapping plug! And links to Amazon Alexa!https://www.engadget.com/2017/01/02/-trackr-s-home-mapping-plugs-help-you-pinpoint-lost-items/Even in the tiniest of apartments, your most precious possessions somehow vanish when you need them most. In a bid to make messy people slightly less late, TrackR has announced a new range of item locator tags. The TrackR pixel tag is its new keyring-like device, allowing you to track any item within your home or beyond. The company has switched from aluminum to plastic, meaning that the pixel is cheaper than its predecessor. In addition, the device gains an LED light that'll help you find it in the dark.Instead of just providing a vague location for your missing items, TrackR promises that it's latest product will lead you straight to them. That's because the new tags work with atlas, a series of WiFi plugs that uses the company's cloud-based platform to map out your home. With it, users can create floorplans of their building on the TrackR app, alerting them whenever a tagged item enters or leaves a given room.Thanks to Amazon Alexa compatibility, TrackR users can ask to locate items, even using TrackR's pixel log to retrace their steps. In a nice touch, the atlas is also compatible with non TrackR made location products, meaning that if you've invested in other Bluetooth tracking devices you only need to purchase the atlas plugs. Both the TrackR atlas and pixel are available for pre-order now, shipping on March 15 and costing $39.99 and $24.99 respectively.3. Best Gadgets coming in 2017!https://www.technologyreview.com/s/603212/the-best-gadgets-coming-in-2017/Apple iPhone 8To mark the iPhone’s 10th anniversary this year, Apple is expected to overhaul the phone’s design. One model could swap its liquid-crystal LCD display for one made of OLEDs (organic light-emitting diodes) that will wrap around the gadget’s edges. OLED displays are thinner, lighter, and more flexible than LCDs. Samsung’s Galaxy Edge phones sport a similar design and have been called gimmicky; Apple appears to be trying to make the feature more useful by enabling the phone to react when you touch any of its sides instead of just one. Samsung Galaxy S8As Samsung’s flagship gadget, the Galaxy S could rehabilitate the company’s reputation, which was tarnished by its botched Galaxy Note 7 recall—but only if the phone delights consumers and doesn’t spontaneously burst into flames. The upcoming Galaxy S8 is expected to be unveiled at the Mobile World Congress trade show in late February. The company has already revealed that the phone will feature a new virtual personal assistant based on technology from the startup Viv, which it acquired in October. The S8 is also rumored to pack an extremely high-resolution “4K” display, a second rear camera, and possibly an iris scanner for an added layer of security.Foldable Samsung phoneThis may also be the year that Samsung releases a foldable smartphone, a design it has been developing for years. As this 2013 Samsung concept video shows, such a device would let you read and view content on a tablet-sized screen that could convert to a smartphone-like size for convenient transport. Other companies, including Lenovo, the Chinese phone maker Oppo, and the Japanese display maker JDI have also created dual-screen and foldable smartphones, but none have been released commercially. Samsung hopes to beat them to market.Microsoft Surface phoneCEO Satya Nadella has said Microsoft is working on the “ultimate mobile device.” What might that be? Its Surface series of laptops, PCs, and tablets is missing a phone, but one is expected to launch in 2017. You can expect it to have a metal body to match Microsoft’s other Surface devices and run the Windows 10 operating system through an emulator when connected to an external keyboard, monitor, and mouse.HTC Vive 2 VR headsetWhat gadgets are you looking forward to buying in 2017?Tell us in the comments.A year ago, HTC’s pivot from making smartphones to focusing on virtual-reality technology seemed risky, but its Vive VR system has gained a solid following since its April 2016 release. For its follow-up device, HTC is expected to cut the cable that currently tethers the headset to its user’s PC. Startups have created accessories that let the headset be used wirelessly, and HTC is expected to offer a more integrated solution in the Vive 2.Android Wear 2.0 smart watchesLast year wasn’t a banner year for smart watches. But 2017 will bring new watches based on Android Wear 2.0, an updated version of Google’s Android operating system. Because it will let users download and run apps on their watches via Bluetooth, cellular connection, or Wi-Fi, without relying on tethered connections from their smartphones, iPhone owners could use Android Wear devices. Android Wear 2.0 is in the “developer preview” phase and will be publicly released in early to mid-2017.
4. 5 techs killed in 2016 by silicon valley!https://www.technologyreview.com/s/603209/five-technologies-silicon-valley-killed-in-2016/VineLaunched in January 2013, Vine’s popularity grew with each new looping  six-second clip it gave the world, like the one of a very angry woman at an Apple Store, the one that originated the term “on fleek,” and “Ketchup Mount Rushmore,” just to name just a few. Twitter’s app  also created many stars, some of whom were able to parlay their popularity and Vine-making prowess into real fortune by fashioning clips for marketers. But alas, the service peaked in 2014, and competitors like Instagram Snapchat drew away many of Vine’s users—including many of its stars. By 2016, more than half of those who had been in the top 1 percent of users in 2013 had stopped posting. In October, Twitter finally said it was turning off the lights. This month, it said it will replace Vine with a new app that will let users continue to make six-second loops and post them directly to Twitter.Google FiberSome are still scratching their heads over why Google ever got into the fiber-optic business, investing heavily in Fiber, its high-speed Internet and cable television service. And it turns out that perhaps Google itself never knew the reason for investing billions in it (according to a recent estimate, it costs at least $1 billion to add a new market).  In October, the CEO of Access, the Alphabet division in charge of its gigabit broadband initiative, announced that the company would not expand beyond the nine cities in which it is already up and running and four where construction has already begun. The firm will now likely focus on using newer, less expensive wireless technologies to deliver high-speed Internet.But maybe it hasn’t been all for naught. As James Surowiecki argued in MIT Technology Review last June, Google’s broadband offerings have pushed private companies to improve their services by “forcing competition when regulators won’t.” Without Google, the quality of broadband options today might not be as high, he wrote. In that sense, Google provided a public good “whose spillover benefits are likely to be immense, and one that neither the government nor the private sector was doing much to deliver.”PebbleThe rise and fall of Pebble coincided with the rise and fall of our interest in smart watches. The Kickstarter darling’s first watch shattered records in 2013 by raising $10 million, gave crowdfunding a much-needed success story, and helped inspire a resurgence in wrist-worn computers, which we called one of the 10 Breakthrough Technologies of that year. But back then MIT Technology Review’s Rachel Metz also warned that if smart watches didn’t become more versatile, they risked becoming “just another irritating gadget.” How true. Though Pebble released a few more watches, interest in smart watches waned, and Apple’s entry made it very tough to compete. This month, after being acquired by Fitbit, Pebble announced it would no longer exist and had stopped making or selling watches. In a “Dear Pebblers” letter, it did offer refunds for any dedicated backers still waiting for their newest watches.The headphone jackApple called its move to ditch the “ancient” 3.5 millimeter headphone jack an act of “courage.” The argument is that it is leading a much-needed move toward a world where wireless audio is the standard. But while that may end up benefitting consumers in the long term, not surprisingly the move will impact the company bottom line immediately. People can still use traditional headphones, thanks to a dongle that will ship with the new phones, or they can also use headphones that plug into the lightning port—but those won’t work on non-Apple products. For the best wireless audio experience, consumers will need to buy a pair of Apple’s new AirPods for $159. But despite the brazen move to tune out the wishes of many of its customers, so far iPhone 7 sales don’t seem to be suffering because of it. And now it appears that Samsung may ditch the old headphone jack, too.Project AraIn September, Google stopped work on Project Ara, a neat-sounding hardware project it had been hyping for years. The dream was cheap smartphones, customizable and upgradable with interchangeable hardware components, like different kinds of camera lenses or sensors. Doubts that it would come true began creeping in last year when the company pulled the plug on a plan to test the idea in Puerto Rico. Ultimately, the trends dominating the smartphone market—short product cycles and cheaper, faster, shinier upgrades—likely helped convince Google to put its modular smartphone dreams aside.
5. What is going on with twitter?https://techcrunch.com/2017/01/01/twitters-controversial-head-of-china-is-the-latest-exec-to-leave-the-company/?ncid=rss
The Twitter executive exodus continues. CTO Adam Messinger and COO Adam Bain are among those to have left the company in recent months and now you can add Twitter’s head of its business in China to that list.Kathy Chen was hired seven months ago as Twitter’s managing director of Greater China based out of its Hong Kong office, but she has exited the company following restructuring in Asia. That was part of company-wide changes that included the layoff of nine percent of Twitter’s staff and the exit of a number of high-profile leaders.Chen, who had never used Twitter before last year, was a controversial appointment when she joined Twitter in April 2016 as its first Greater China MD. Her past employment and apparent government association raised concern in China.
6. Are short throw projectors making a come back, were they here?http://www.coolthings.com/sonys-lspx-p1-portable-short-throw-projector/
http://www.prnewswire.com/news-releases/lg-to-debut-its-first-compact-laser-projector-designed-for-home-cinema-enthusiasts-300381617.html

7. Great headphones!http://www.coolthings.com/beyerdynamic-xeleneto-in-ear-headphones/
8. New samsung space in Media City!Samsung Media City Showroom Opening]Discover the new Samsung Showroom at Media City
We’re pleased to announce that we’ve opened a new Samsung showroom where you can experience the latest Samsung products.[Gift][Location]  Where: Samsung Brandshop, Butterfly Building at the entrance of Dubai Media City
[http://www.samsung.com/ae/newsletters/2016/butterfly_showroom_opening/images/banner2.jpg]Experience our new innovative products in-store
Ever tried Virtual Reality? At our new Samsung showroom, you can ride virtual rollercoasters, go white water rafting and more in a 4D Virtual Reality experience powered by Samsung Gear VR.
[http://www.samsung.com/ae/newsletters/2016/butterfly_showroom_opening/images/banner3.jpg]Drop in for advice, repair services or to learn more
Repair Services:If you ever have an issue with your device, our team of technicians can take a look  and repair it right in store.
Galaxy Consultation:Need help with your Galaxy device? Our Galaxy Consultants can help you transfer data, help with software updates and much more.
Smart Academy:Discover everything your Samsung device can do by taking a workshop with one of our experts who’ll show you useful tips and tricks.Visit Now  »<https://SEC.GCRMPORTAL.COM:44300/sap/public/cuan/link/100/54DA4F025E3E49B68C4BC9C4F9C14026B94B7478/91A82EED82ED478F1288507B38849C1186668C58>
Terms & Conditions apply<http://www.samsung.com/ae/newsletters/2016/butterfly_showroom_opening/images/t&c.pdf>
8. Group calls in Facebook!Cool!
9. Axiom Predictions!Next year will see significant developments in mobility, driven by continuous industry innovation and a growing tech-savvy millennial community, according to the region’s leading mobility retailer, axiom telecom. Fahad Al Bannai, the mobile technology giant’s CEO, said he expects 2017 to be a prosperous year for the digital world, as the boundaries to what can be achieved with a mobile device are once again broken. 1)    Location-Based Services will break the marketing mold Perhaps one of the most interesting emerging developments is that which will blur the line between being online and offline, beacon technology. Apple’s iBeacon technology has been a pioneer on this front, allowing mobile apps to understand their position on a micro-local scale, and deliver hyper-contextual content to users based on location. The result? Businesses can offer real-time deals based on where they are at any given point in time. “Imagine you’re walking down a boulevard, hungry, and you receive a notification that your favorite burger spot is offering a great deal – that is what location-based services, such as beacon technology, is allowing businesses to do,” said Al Bannai. “It gives them the ability to reach the right customer, at the right time, and the right location. This is definitely a great tool for businesses, but will also be beneficial to the end-user, as it helps them find what they need, when they need it.”2)    Small businesses will want a piece of the “app pie”. Such remarkable developments in technology and the continuous success being realized by major international brands is inspiring small businesses to follow suit and develop apps of their own. According to figures reported by the mobile app publishing platform, Bizness Apps, more than 50% of small business will be looking to create a mobile app next year. Furthermore, by 2017, its expected that more than 268 billion downloads will generate $77 billion worth of revenue for the app industry. In a market like the UAE, where SMEs represent more than 94% of businesses in the country, this offers the app industry enormous potential. “If you think of the one device that we rely on all day to keep us connected, it is our smartphone. Consider the possibilities, then, of being able to reach a relevant audience using this valuable instrument,” said Al Bannai. “Small businesses are witnessing the tremendous success of their counterparts and now want a piece of the app pie. And with app creation becoming more affordable every day, the technology is now within reach of most businesses, regardless of size.” 3)    Augmented and Virtual Reality will witness tremendous growth. Mobile manufacturers such as Samsung and HTC have already starting exploring this space with the Gear VR and VIVE, respectively, but that is only the start to a whirlwind of cutting-edge virtual and augmented reality technologies that will soon hit the market, says Al Bannai. According to market advisor Digi-Capital, augmented/virtual reality revenue is expected to reach USD $120 billion by 2020, with augmented reality accounting for USD $90 billion and virtual reality accounting for USD $30 billion, and driven largely by the consumer and mobile AR/VR markets. “There is great interest in this field because of the many different useful applications that augmented and virtual reality could potentially assume – be it entertainment, training, or education,” said Al Bannai. “This takes the mobile experience to another level, enabling people to use their hand-held device to completely immerse themselves in another world, not only as passive observers, but as protagonists of their own digital universe.” Best Regards,

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